AC四月青年社区's Archiver

luyi99 发表于 2008-7-16 17:14

国际先驱论坛报: 残酷的针对中国人权的法国广告获奖

国际先驱论坛报: 残酷的针对中国人权的法国广告获奖-但因过于暴力而不会播出

标题: Brutal French ad on human rights in China wins award ─ but judged too violent for broadcast
来源: 国际先驱论坛报
地址: [url=http://www.iht.com/articles/ap/2008/07/15/europe/EU-France-China-Human-Rights-Ad.php]http://www.iht.com/articles/ap/2 ... Human-Rights-Ad.php[/url]

新闻稿来源是美联社

[b][url=http://www.iht.com/articles/ap/2008/07/15/europe/EU-France-China-Human-Rights-Ad.php#]PARIS[/url]:[/b]One ad shows a man being waterboarded in an Olympic swimming pool bydark-glassed Chinese officials. In another, a bruised woman is chainedto heavy dumbbells in the colors of the Olympic rings. A third shows ablindfolded man, hanging limp from an archery bull's-eye as a smilingofficial walks away, reholstering his gun.

"After the Olympic Games, the fight for human rights must go on," reads a caption in each ad.

The ad campaign denouncing human rights violations in China,commissioned by Amnesty International's French branch, was turned downafter the group judged it too violent — yet it is attracting attentiononline after winning a prestigious advertising industry award.

Amnesty International-France commissioned a print ad campaign meantto run after the Olympics from TBWA advertising company's Frenchdivision and allowed TBWA to submit the ads to the Cannes Lions Awards,one of the industry's leading events. The ads garnered a bronze prizein the Public Awareness Messages category in late June.

However, these were preliminary versions of the ads that Amnesty in the end decided against running.

"We didn't feel comfortable with the proposed visuals, which wereperhaps too violent," said Sylvie Haurat, spokeswoman for AmnestyInternational-France. "But the message — that the fight goes on — wesupport that 200 percent."

The images, once posted to the Cannes Lion site, quickly circulatedon blogs, [b]attracting heat from some Chinese users on siteslike[color=Red] Anti-CNN.com[/color][/b][color=Red].[/color]

TBWA declined to comment on the aborted campaign. Haurat saidAmnesty International-France does not have any upcoming advertisingcampaigns planned geared specifically toward China, but that their workon human rights in China would continue.

London-based Amnesty issued an open letter to the Chinese governmenton July 8, one month before the start of the Olympic Games, calling forChina to release political prisoners, stop detaining peacefulprotesters, abolish the death penalty, publish statistics onexecutions, and lift restrictions on journalists.
China pledged to improve its human rights record and allowunrestricted access to journalists as part of its bid for this year'sgames, which it was awarded in 2001. Even some leading dissidents whohad been jailed for their activism supported the bid, saying theChinese people would benefit by opening up their country to the event.

But critics say a crackdown on protesters in Tibet earlier this year shows China has not lived up to its pledges.

等翻译

[[i] 本帖最后由 luyi99 于 2008-7-16 17:16 编辑 [/i]]

luyi99 发表于 2008-7-16 18:15

[size=4][b]国际先驱[/b][b]论坛[/b][b]报: 残酷的针对[/b][b]中国人权[/b][b]的[/b][b]法国[/b][b]广告获奖-但因过于暴力而不会播出[/b][/size]


一幅广告显示一名男子在一个奥林匹克游泳池被带着墨镜的中国官员按进水里。在另一幅广告,遍体鳞伤的女子带着铁链,绑在沉重的奥运五环颜色的哑铃上。第三幅显示一个带着眼罩的男子被吊在射箭的靶子上,而一个官员面带笑容, 一边把他的枪插入枪套一边往外走。

每个广告的标题是:“奥运之后,争取人权的斗争必须继续下去”

这一系列谴责中国侵犯人权的行为,由大赦国际法国分部委托制作的广告,经一个小组裁决过于暴力而被拒绝投放 - 然而它在赢得有名望的广告业奖之后吸引了注意。

大赦国际法国分部委托TBWA广告公司法国分部印刷,计划在奥运会后运行,并允许TBWA提交该广告到广告业的最高奖项-戛纳狮子奖。在6月下旬该系列广告获得公众意识信息类铜牌。

然而,这些只是初步的版本的广告,大赦国际最终决定停止运行。

“我们觉得视觉效果让人不舒服,或许过于暴力,” 大赦国际法国分部发言人Sylvie Haurat说 ,“但其中的讯息-即斗争继续下去- 我们百分之两百的支持” 。

这些图像一旦张贴到加纳狮子的网站,迅速在博客传播,激起一些中国人诸如反cnn.com网友的怒气 。

TBWA拒绝对停止广告发表评论。 大赦国际法国分部发言人Sylvie Haurat说没有任何即将举行的专门针对中国的广告运动计划,但他们针对中国人权的工作将继续下去。

7月8日,奥运会开始前一个月,总部设在伦敦的大赦国际向中国政府发出了一封公开信,要求中国释放政治犯,停止扣留和平示威者 ,废除死刑,发布死刑执行的统计数字, 并解除对记者的限制。

中国承诺改善其人权记录和不限制记者进入,作为其申办08年奥运会的部分价码 ,主办权在2001年被授予。甚至曾被监禁的某些持不同政见者,也支持申办,说中国人民将受益于开放其国家。

但批评人士说,在今年早些时候打击西藏示威者表明,中国并没有实现了它的承诺。

[[i] 本帖最后由 luyi99 于 2008-7-16 18:18 编辑 [/i]]

brian.wang 发表于 2008-7-18 14:46

此仇不报非君子!!

girl 发表于 2008-7-18 17:26

什么是人权?

奶奶的,我就纳闷了,中国的人权中国十三亿人没有说话,到时外国的狗到处乱吠,只有我们才有权利谈论自己的人权!西方借“人权”话题进行别有用心的勾当!强盗!你们有什么资格来说我们的人权?仿佛十三亿中国人都是傻子,需要他们来主持正义和公道!滚远点!

短木孤叶 发表于 2008-7-18 17:40

Q29) Q4) 老子都不好意思再说这些渣子也不如的生物了!

Nicolle 发表于 2008-7-19 03:39

"But the message — that the fight goes on — wesupport that 200 percent." Q9)  斗争继续下去?奉陪到底

无可就要 发表于 2008-7-19 16:31

[size=7][color=red]没什么大惊小怪的:凡是谴责中国的人或事或物都应该受到表彰,这是他们的一贯伎俩,以彰显他们高高在上的价值观。诺贝尔和平奖就是个例子。Q29) Q29) Q29) [/color][/size]

直角 发表于 2008-7-19 17:14

唉,只要攻击中国就能拿奖。

页: [1]